Position Details: Trade Marketing Specialist

Location: Pasig City, Metro Manila
Openings: 1
Salary Range:


Key responsibilities:
  • Drive brand awareness within the retail space (in-store and online)
  • Develop impactful brand experiences and executions – engaging with consumers and innovating the shopping experience across digital and physical touch-points
  • Work closely with the sales team to create and manage dealer trade marketing plans and Marketing Initiative records
  • Support sell-ins with campaign-related marketing initiatives such as in-store installations and digital campaigns, shop windows or fairs
  • Evaluate and optimize marketing initiatives based on their generated data
  • Ensure right representation through planograms and identification of Must Have SKUs necessary per channel per category
  • Increase success rate of promotions and brand perception (footfall, conversion rates, loyalty programs)
  • Category management per brand that will help achieve set target by the company in line with its goal and objectives
  • Management of trade spends versus per activity and overall sales
  • Collect and disseminate Best Practice for profitable Trade Marketing activities

  • A graduate of a 4 year business or related course.
  • 2 to 3 years experience in a relevant industry: fast-moving consumer-goods, marketing or merchandising

Skills required:
  • Analytical - ability to analyze large amounts of data
  • Top rate commercial acumen
  • Category Management Skills
  • Strong range management: Harmonization and rationalization
  • MS Excel and Powerpoint competent
  • Flexible in work, can execute work beyond role

Perform an action:

IMAGE: Apply to Position

Powered by: CATS - Applicant Tracking System